Monday, March 31, 2008

Project #3




Here's the final image. Thanks for the feedback, guys! I worked with your suggestions of colors, cutlery, and legibility. (It's easier to read on the Illustrator and printed versions than the blogger one.) The top one is the newest edit for Wednesday. (I fattened the sans serif typeface.) The bottom image is the smaller, fit-in-the-screen version for crit day.

My poster is kitschy and informative, and it speaks to social markers and rules that differentiate types of class, gender, and geographical locations. Hopefully it's a bit funny, too. I appropriated the 1950s magazine style to underscore the heightened gender roles of that time period. The particular utensil formation in the image references not only levels of class (fancier table settings indicate a higher socioeconomic status), but also geographic differences. (A "traditional" continental European table would not be set the same way as a "traditional" Japanese table.) Additionally, the image makes reference to being "in the know" with this social information-- accessing non-verbal levels of communication with acquaintances through a particular form of etiquette. It is codes like these that make one group separate from another--groups that are more diverse but also more exclusive. The poster would best be posted somewhere where it could be studied closely (by prim 1950s "young ladies"), such as in a dorm common room, cafeteria, or classroom.

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